Digital marketing nerd and marketing technologist.
Writing & Speaking
Follow me on Twitter.
It only takes 3.48 seconds.
Marketing Made Difficult, Episode 3
Marketing Made Difficult, Episode 2
A new and wonderful podcast
Marketing automation and lead nurturing: creating sales-ready leads
Transforming personalization from creepy to cool
Your prospect is machines
Why branding doesn't matter (just kidding)
Re-positioning digital marketing
Why didn't Google Here work out?
Does progressive profiling work?
Marketing analysts and technologists have bigger roles to play
What is marketing?
Key questions to answer when re-writing your site's content
Great experimental marketing sites
Twitter's got it right?
Marquess, a bash script that makes it easy to use PrinceXML for templated collateral generation
Content doesn't have to expire, but if it does, try to match the user's intent
Marketing as craft
5 web marketing tips for your new business
Revenue marketing and content marketing are two sides of the same coin
How to write marketing copy quickly
Fear of marketing
After reading books about the founding of Intel